Customer story
NetSuite migration outcome: $240K/yr recovered, zero workflows broken
How a 9-department Amazon marketplace agency moved off 20+ disconnected tools onto one system of record, without breaking a single workflow.
“Everyone on the team basically has an executive assistant now. That's what it feels like. AI that knows the company, knows the context, can find information, draft things, build tools. We moved on from chats to AI helping us do things.”

Background
When the del.ai team started the engagement with KC Corporation, the company was running nine departments across four divisions in two geographical regions using twenty-plus disconnected tools. There was no single source of truth. Every team had its own docs, its own spreadsheets, its own way of working, and nothing connected. Many questions, usually the same ones over and over, ended up on the president's desk. Getting a straight answer meant playing telephone across the org: ask one person, who points you to the next, who tells you to check with someone else. Days to surface something that should take seconds.
Client's experience
Here's the part I didn't expect. They didn't start by moving anything. They started with a map. The first calls were just figuring out how my business actually runs. We pieced together a blueprint of how all nine departments connect, where the handoffs happen, where information gets stuck.
I'll be honest, I didn't get why at first. I wanted them to just start fixing things. But that map is the whole reason the switch didn't blow up later. They knew where every handoff was before they touched it.
When we were doing the switch, I was bracing for it to be messy. In my experience, moving a whole company off the tools it runs on means downtime, things falling through the cracks. I've lived through tool migrations before. They're usually a big headache because you've got to figure out new workflows.
This wasn't. They moved us onto one system, piece by piece. It's our own customized setup, glued together with the tools we truly needed, which was, Notion, Aha, Jira, our staffing and payroll systems, all connected into one place instead of twenty. They moved one piece, made sure it held, then moved the next. The broken workflows, we fixed and rebuilt on the new system. It was a lot less complex than I thought. The process overall took a few weeks.
Here's the part that turned out to be obvious in hindsight. Getting everything into one place wasn't just cleanup. It was the thing that made AI actually work. Once the data's connected and laid out, the AI has the right context in the right place. You point it at our system, ask it what it thinks, and it gets it. Try doing that when your data is scattered across twenty tools and ten people's heads. It doesn't work.
The information access is the biggest change in my daily life. Everything is connected now and in one place. I can ask our system questions and get a summarized answer in seconds, not days. No more telephone. And my team started building their own tools, little apps they made, their own automations. No need to create a support ticket or wait on our engineer, just building what they need.
We also uncovered that we'd been unable to collect about $20K a month in client billings. Finance was stretched thin, nobody had time to properly build the billing let alone chase unpaid invoices, and we had clients going three, four months without anyone noticing. Once everything was tracked in one system, that stopped. Everything gets billed on time now. That alone is $240K a year we were leaving on the table.
And my calendar, I used to run a 90-minute Monday standup just to get everyone aligned. It's 15 minutes now. I actually have white space. I'm not firefighting all day. The other thing nobody tells you is the mental weight lifts. I used to dread new problems. Now my first thought is "we can build for that," and the team can get to it and turn around quickly.
If you'd asked me before, I'd have told you a system migration is something you avoid doing, not something that makes things better.
What they showed me is it doesn't have to be that. I'd braced for months of headaches. It just... didn't happen.
Before this, every day felt like running on a treadmill, busy all day but in the same spot. Now every piece we add plugs into what's already there, like Lego blocks instead of pouring a new foundation every time. Whatever we built last week, we point AI at it this week. I've never had that experience running a company before.
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